What's a Cover Letter?
Think of a cover letter as your job application wingman. It's not just a boring formality, it’s your chance to introduce yourself with a little personality, connect your experience directly to the job, and give the hiring manager a reason to pick your resume out of the pile.
In 2025, cover letters are still very much alive, especially for roles that value communication skills, leadership, or a strategic mindset. And with the rise of AI in application screening, a sharp, tailored cover letter can be your human edge.
Why Cover Letters Still Matter
- They prove you follow directions. Many companies still require one, and skipping it could cost you.
- They add the “why” behind your resume. Your resume says what you’ve done, your cover letter says why it matters.
- They show your soft skills. Communication, attention to detail, and passion for the company all shine through here.
- They explain the gray areas. Changing industries? Took a gap year? Relocating? The cover letter is your space to explain.
How to Write a Cover Letter in 2025
Header
- Name, phone, email, LinkedIn URL
- Optional: City/State, portfolio link, date
Salutation
- Address to a real person if possible. Not sure who? LinkedIn and company websites are your friend. If all else fails, "Dear Hiring Manager" is still fine.
Introduction
- Start strong. Mention the job title, where you found it, and one compelling reason you're a fit.
- Referred by someone? Name-drop early.
Body
- Paragraph 1: Highlight 1-2 key achievements that align with the job.
- Paragraph 2: Connect your experience to the company’s goals, culture, or recent wins.
- Use short paragraphs or bullets to keep it skimmable.
Company Fit
- Show that you've done your homework. Reference the company’s mission, recent news, or a product you admire.
- Explain why you want to work there (not just that you do).
Conclusion
- Reaffirm your enthusiasm and fit.
- Mention your attached resume.
- Include a simple CTA like, "I’d love the chance to talk more about how I can contribute to your team."
Sign-off
- Go with "Best regards," "Sincerely," or something professional.
- Add your name.
Pro Tips for 2025:
- Tailor every time – Cookie-cutter letters feel like spam. Customize your opening and examples.
- Keep it to one page – Think focused and impactful.
- Avoid AI-sounding fluff – Be human. Use your voice.
- Quantify where you can – “Increased sales by 30%” > “Responsible for increasing sales.”
- Use modern formatting – Clean design, professional fonts, and clear spacing. PDF is usually best.
- Use keywords wisely – Pull relevant words from the job posting to help with ATS filters.
- Don't recap your whole resume – Add value, don't echo.
- Check your tone – Friendly but professional wins. Enthusiasm is great. Desperation is not.
- Proof it like a boss – Typos? Red flag. Ask a friend, or read it out loud.
- Save smart – Use a professional file name like "FirstName_LastName_CoverLetter_Company.pdf"
At US Enhanced Personnel, we know how much the little details, like a great cover letter, can impact big outcomes. If you want one-on-one feedback or templates that actually get responses, we’ve got your back.